Top tips to promote your own 5k run

Congratulations!  You’ve decided to organize a 5k run! As you are most likely aware, you have just taken on a job that is going to require you to put in a good bit of time, effort and energy in order to pull it off successfully.  But don’t despair, you don’t have to have a degree in organizational strategy to promote your run, and some of the top tips to promote your run have been included here.

How to Promote Your 5k Run

Before you can have a 5k run, you need runners to participate.  So how can you make certain that there will be individuals attending your event?  The first order of business is, of course, to get the word out, and thankfully there are a number of ways that this can be done.

Word of Mouth

Tried but true, simply spreading the news of the run by word of mouth is an effective means of promotion.  So spread the word!  Tell your neighbors, tell your friends, make sure that they have your phone number so that they can call you or can give your number to those that they think would be interested in participating.

Set up a Community Page

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Online media sites like Facebook or Yahoo have the option of setting up a community or announcement page online (free of charge) to advertise a function or event.  Doing this enables you to have a web address to which you can direct people for more information.  Not only will this prevent your phone from ringing off the hook, it will also mean that you don’t have to give out your personal contact information to strangers.

Visual Alert

Printed fliers can be a simple and effective way of spreading the news about your 5k run.  Make sure that your flier is designed so that it will catch the eye and the reader’s attention.  Use large font, and that contact information is provided so that individuals can find out more about the race.  If you have a website such as those provided by Facebook or Yahoo, you will not have to include your personal contact information.

Door to Door

While it may seem silly, believe it or not the old door-to-door method of spreading the word is still very effective; especially if you have a flier (see visual alert) to give out at the door with more information as to specifics.  And don’t worry, you don’t have to do this all yourself, why not see if your local Boy or Girl Scout troop is available to help with the distribution?  Many of these organizations require that their members take part in community involvement activities, so you can be doing them a favor as they are doing one for you.

As you can see, there are any number of ways that you can spread the word about your upcoming 5k run.  While this list is by no means all-inclusive, hopefully it will have given you ideas about where to start to get the ball rolling.


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